Extension Service Site Publications

• (2024) Oregon agriculture by the numbers, part 5: agritourism Explore what the 2022 Census of Agriculture tells us about the agritourism and recreational services provided by Oregon’s farms.
• (2024) Adding Agritourism to Your Farm in Oregon Agritourism can help improve your farm's name recognition and expand your customer base. Learn what you need to know before you take the leap.
• (2024) Executive Summary: An Initial Economic Impact Estimate of Agritourism in Oregon’s Willamette Valley In agritourism, producers combine farming with some aspects of tourism. Get the key takeaways from a new report on agritourism in the Willamette Valley.
  
• (2024) An Initial Economic Impact Estimate of Agritourism in Oregon's Willamette Valley This study quantifies the economic effects of agritourism on Willamette Valley farms and communities. In surveys, farmers reported earning about 50% of their revenue from agritourism.
• (2023) Laws for u-pick and farm stands?
• (2019) How Instagram stories can help direct traffic to your agritourism operation Social media has quickly become an important marketing tool for agritourism. Consumers are using platforms such as Instagram to find authentic farm experiences and places to buy local farm products.
• (2022) Online Course: Developing a successful agritourism business in Oregon If you've considered agricultural tourism as an option for your farm business, then this is the class for you. Over the course of this program, you will build an understanding of the multiple elements involved in setting up and managing a successful agritourism enterprise.
  
  These topics include types of agricultural tourism enterprises and how agritourism can become a part of your whole farm business. You will learn about managing risk, understanding legal requirements, marketing your agricultural tourism business, and customer service and hospitality.
• (2021) Increasing Farm Viability Through Agritourism and On-Farm Direct Sales: An Oregon Producer Survey Agritourism is a way for farms to increase their business success. This survey explores how small farms are expanding beyond basic production, adding value and claiming more consumer support.
• (2020) Adding agritourism: Developing your plan and working with your county Agritourism is a type of farm-direct marketing. It allows you to increase income by giving visitors direct sales of products, education, entertainment, lodging and recreational activities. First and most important: You must have a viable farm business. Then, develop a working relationship with your county’s land use and planning department to learn about permits and licenses you may need. (Note: meeting with the planning department may take a lot longer than you expect!)
• (2020) Adding agritourism: How to cultivate neighbor and farmer relations to avoid conflict Agritourism promotes public support for agriculture. But it can also bring traffic and crowds to rural areas. That's why agritourism operators need to cultivate good neighbor relations to avoid conflicts.
• (2020) Adding agritourism: How to create successful tours for your farm or ranch Hosting tours on your farm or ranch can provide additional income and help tell an important story about Oregon agriculture, rural communities and local food production. Here's a guide to getting started.